Design Map

The single source of truth for this product's design direction. Every color, typeface, spacing value, icon and animation should trace back to a line here. Fill it with /design-brief (Product, Competitors, inventory) and /direction (Character → Tokens). Replace every <…>; session-start.sh treats < as "still the template".

Changing Character, World, Signature or the palette needs the user's approval.

ProductCopy Anchor Link

<One plain sentence: what it is, for whom, and the one thing this screen must get someone to do.\>

• Kind: <page (read and scrolled) | app screen (worked in)\>
• Audience: &lt;…\>
• Existing brand: <logo / color / typeface: keep, refresh or none>
• Constraints: <framework, component library, dark mode, languages/RTL, accessibility target>
• Assets that exist: <logo files, product screenshots, photography; plan only around these>

CharacterCopy Anchor Link

&lt;2–3 concrete words, e.g. "patient, exact, a little dry".\>

{/* Don't use: clean, modern, sleek, minimal, premium, intuitive, seamless. slop-scan.sh flags them here. */}

WorldCopy Anchor Link

<A place or material to borrow from, not a style label. e.g. "a ship's chart room: paper, brass, pencil marks".\>

Subject inventory (8–12 things only this product has):

• &lt;…\>

MomentsCopy Anchor Link

&lt;1–2 places that get rich color and detail. Everything else stays quiet.\>

1. &lt;…\>

SignatureCopy Anchor Link

<Exactly one ownable detail.>

Idea sentence: On this page, <subject thing> becomes <device>.

TokensCopy Anchor Link

CompetitorsCopy Anchor Link

&lt;3–5 real competitors or alternatives. The competitor test runs against these.\>

• <name>: <what their screen looks like, in one line>

Don'tsCopy Anchor Link

<Corrections that should hold in future sessions. Add one each time the user says "this isn't us".\>

• &lt;…\>